Short Learning Programmes
Programme in Entrepreneurship and Small Business Management (71773)
Programme in Entrepreneurship and Small Business Management (71773)
Duration: One year
Target group:
Potential and existing entrepreneurs and small business owners
Admission requirements:
Senior Certificate or an equivalent NQF level 4 qualification and/or relevant business experience
Course leader details:
Prof T Botha
DCom (Business Management)
Unisa Centre for Lifelong Learning
Office 4-73, NS Radipere Building, UNISA
Tel: 012 429 4764
Cell: 082 449 7504
E-mail: brevit@unisa.ac.za
Programme administrator:
Admin Officer
Unisa Centre for Lifelong Learning
360 Lillian Ngoyi Street, Pretoria Central
Solomon Mahlangu Building 2nd floor
Tel: 012 352 4288
Email address: UCL@unisa.ac.za
Application Link: www.unisa.ac.za/applyslp
Purpose statement:
This programme is intended to (1) provide potential entrepreneurs with the necessary knowledge to establish and manage a business; (2) transfer entrepreneurial and managerial skills to potential entrepreneurs through indigenous and Africa relevant multimedia (mainly case studies, practical examples, simulation of real business situations by means of teaching); (3) improve the small business management skills of those entrepreneurs who already own a small business; and (4) develop a cadre of entrepreneurs who will promote economic growth and create employment in order to meet the rising economic expectations of all South Africans
Modules:
PESB014 - INTRODUCTION TO ENTREPRENEURSHIP
Content:
Introduce students to entrepreneurship and small business management
PESB025 - ENTERING THE BUSINESS WORLD
Content:
Introduce students to the marketing mix, which consists of decisions on the product, price, distribution and promotion of a small business
PESB036 - THE BUSINESS PLAN
Content:
Equip students to write a business plan
PESB048 - MANAGING THE SMALL BUSINESS
Content:
Introduce students to the operations, purchasing, human resources, and financial functions of the small business