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Department of Marketing and Retail

Department of Marketing and Retail

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Dr C Rabie

Senior Lecturer | College of Economic and Management Sciences
School of Management Sciences | Department: Marketing and Retail

Tel: 012 429 4581
Campus: Muckleneuk
Building: NSR
Office: 5-68

  • MCom Business Management with specialisation in Marketing Management (Unisa)
  • BCom (Honours) Tourism Management (UP)
  • BCom Marketing Management (UP)

  • Consumer behaviour
  • Merchandising
  • Mobile marketing
  • Retailing
  • Shopper motivation

  • Contributing author: Fourie, L. 2017. Public relations: theory and practices. 2nd edition. Cape Town, South Africa: Juta & Co. Chapter 15.
  • Contributing author: Fourie, L. 2014. Public relations: theory and practices. Cape Town, South Africa: Juta & Co. Chapter 15.
  • Contributing author: Makhitha, KM., Cant, MC. & Theron, DP. 2016. Business-to-business marketing. 1st edition. Cape Town: Juta & Co. Chapter 6.
  • Compiling of textbook: Niewenhuizen, C. & van Heerden, C.H. 2016. Contemporary retail and marketing case studies. 2nd edition. Cape Town: Juta & Co.