Department of Marketing and Retail

Mrs L Fourie

College of Economic and Management Sciences
School of Management Sciences
Department: Marketing and Retail
Senior Lecturer
Tel: 012 429 3799
E-mail: Fourile@unisa.ac.za

Qualifications

  • MCom Business Management (University of South Africa)
  • BCom (Hon): Marketing Management (University of Pretoria)
  • BCom: Tourism (University of Pretoria)

Fields of academic interests

  • Digital Marketing
  • Consumer Behaviour
  • e-Learning

Field of Specialisation

  • Marketing Management
  • Public Relations

Books

  • Co-editor and contributing author: Fourie, L. & Cant, MC. 2017. Public relations: Theory and practice. 2nd edition. Cape Town: Juta.
  • Co-editor and contributing author: Fourie, L. & Cant, M.C. 2014.Public Relations: Theory and practice. Cape Town: Juta.

Journal articles

Professional positions, fellowships & awards

  • CEMS Module Design Award 2016
  • CEMS Module Design, Development and Delivery Award 2019
  • Associate Marketer South Africa (MASA)
  • Member of Golden Key International Honour Society