Department of Marketing and Retail

Mr W Mmatli

College of Economic and Management Sciences
School of Management Sciences
Department: Marketing and Retail
Lecturer
Tel: 012 429 4823
E-mail: mmatlmw@unisa.ac.za

Qualifications

  • MCom Communication Management (UP)
  • BCom Honours Communication Management (UP)
  • BCom Marketing Management (UP)

Currently teaching

  • Consumer Behaviour (MNM2605)

Fields of academic interests

  • Corporate reputation
  • Corporate branding
  • Consumer behaviour

Field of Specialisation

  • Corporate branding

Journal articles

Other

  • Departmental Quality Assurance committee member