Department of Business Management

Ms Lynette Cronje

College of Economic and Management Sciences
School of Management Sciences
Department: Business Management
Lecturer
Tel: 012 429 2245
E-mail: cronjl@unisa.ac.za

Qualifications

  • Mcom: Business Management (UNISA)
  • Bcom: Honours Tourism Management (UP)
  • Bcom: Tourism Management (UP)

Currently teaching

  • Contemporary Management Issues (MNG2602) – Primary lecturer
  • General Management (MNG2601) – Secondary lecturer
  • Short Course in Strategic Management:
    • Strategic planning (CSTR01L) – Primary lecturer
    • Strategy implementation and control (CSTR02M) – Primary lecturer

Fields of academic interests

  • Corporate social responsibility
  • Responsible business practices
  • Shared value
  • SMMEs

Journal articles

  • Cronje, L., Ferreira, E. J. and van Antwerpen, S. Responsible business practices: Aspects influencing decision-making in small, medium and micro-sized enterprises. African Journal of Business Ethics, 11(1):23-42.