Department of Business Management

Dr Nadia van Huyssteen

College of Economic and Management Sciences
School of Management Sciences
Department: Business Management
Senior Lecturer
Tel: 012 429 8014
E-mail: marxn@unisa.ac.za

Qualifications

  • PhD in Management Studies (UNISA)
  • MCom in Business Management (UNISA)
  • BCom Honours in Tourism Management (UP)
  • BCom in Tourism Management (UP)

Currently teaching

  • Management I B (MNG1602) – Primary lecturer
  • Business Management I A (BSM1501) – Secondary lecturer
  • Research Project in Business Management (HRBUS83) – Secondary lecturer
  • Masters studies – Research supervisor/co-supervisor

Fields of academic interests

  • Consumer decision-making
  • Business management
  • Marketing management

Field of Specialisation

  • Consumer decision-making
  • Online shopping behaviour
  • Small tourism/hospitality businesses
  • Operational management functions

Journal articles

  • Van Huyssteen, N., Strydom, J.W. & Rudansky-Kloppers, S. 2015. Online marketing communication tools used by guest houses in Pretoria, South Africa. African Journal of Science, Technology, Innovation and Development, 7(4): 313-322.
  • Hung-Joubert, Y. & Van Huyssteen, N. 2017. Searching, browsing and buying: exploring the devices preferred by South African consumers for online shopping. Journal of contemporary management, 14:362-384.

Projects

  • Business Education and Skills Engaged Scholarship Project