UNISA Logo
Register to study through Unisa

Register to study through Unisa

Undergraduate & honours qualifications | Master's & doctoral degrees | Subjects & modules | Short Learning Programmes | Student policies & rules | Pay your study fees | Credits & exemptions for study units passed at other institutions | Map your qualification | Web registration

Communication Research - COM3706

Under Graduate Degree Semester module NQF level: 7 Credits: 12
Module presented in English Module presented online
Pre-requisite: RSC2601
Purpose: To provide students with knowledge of the techniques of communication research, how to plan and execute research, how to report research findings, and how to research advertising, mass-media audiences, media efficiency and organisational and development communication.