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| Under Graduate Degree |
Semester module |
NQF level: 7 |
Credits: 12 |
| Module presented in English |
Module presented online |
| Pre-requisite: MNE2601 |
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| Purpose: Technology and innovation is increasingly recognised as one of the most important sources of sustainable competitive advantage for businesses globally. However, building an organization which can successfully and repeatedly create technological innovation for markets is a daunting managerial challenge, with many businesses failing to deliver. This module is aimed at providing students with a thorough understanding of the importance of technological innovation in a firm's business strategy. This module will be of interest to students seeking to develop their own business, or who plan on working in dynamic, technology-driven businesses. |