Dr M Gopaul

MCom Business Management with specialisation in Marketing and Retail management (UNISA)
BCom Hons Marketing Management (UP)
BCom Marketing Management (UP)

Co-editor and contributing author in: Bothma, C. & Gopaul, M. (ed). 2015. E-marketing in the South African context. Cape Town, South Africa: Juta.
Contributing author in: Fourie, L. (ed). 2014. Public relations: Theory and practice. Cape Town, South Africa: Juta.

Cant, M.C., Wiid, J.A. & Gopaul, M. Challenges affecting the success of SMEs – A South African perspective. Proceedings of 2015 International Business & Education Conference 4-8 January 2015, Maui, ISBN 2157-9660.
Cant, M.C., Machado, R. & Gopaul, M. Customer satisfaction with regards to the food quality of fast-food outlets’ healthier options: A South African perspective. Proceedings of 24th International Business Research Conference 12 - 13 December 2013, Planet Hollywood, Las Vegas, USA, ISBN: 978-1-922069-37-5

Department of Marketing and Retail